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#BTLifestyle: Dilmah chooses Singapore for worldwide launch of new iced tea series
Why? Dilmah CEO Dilhan Fernando says Singaporeans are among the world's most discerning consumers of iced tea.
"... in some countries, I have customers saying: 'Give me more rose flavour, give me more of this and that'. Whereas in countries like Singapore, there's a better understanding of how food authentically tastes, and how one should strive for a balance of honest flavours (instead of turning to artificial flavours)."
