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#BTLuxe: Pranai Phornprapha: Finding ‘soul’ in Thai cuisine
Siam Motors Group’s scion had an epiphany in Son Doong Cave in Vietnam where there were no proper bathrooms or electricity. That hospitality at its core is about complete escape from reality. And he's using that mantra to shake up Bangkok's hospitality sector.
🐍 BT Luxe CNY 2025 is out now! bt.sg/luxe
