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Pristine випускає пральний порошок після банкрутства каже мити одяг
'Everyone needs to wash their clothes': Fragrance brand Pristine branches into laundry detergent after brush with bankruptcy
In 2019, co-owner Edison Lim noticed an unexplored market: affordable, accessible home fragrance scents. “At that time, most home fragrance brands in the market were high-end,” he said.
